Another way to do a single color scheme is by finding a dark shade that you can utilize within your logo and branding. This helps your brand to seem serious and informative, and can be a great use of color if that’s the voice you’re after.
50 Eye-Catching Logo Color Schemes and Combinations
Coming up with a color scheme—whether it’s a new logo color scheme, colors to use inside of an infographic or a color palette for your upcoming presentation—is hard.
While in many instances, you’ll simply use your company’s branding to guide your design colors, there are cases you want to branch out and find a different palette to use.
Even the most seasoned designers can struggle with picking the colors to go inside of a new design because they have to find palettes that match and keep color psychology in mind along the way.
This is why we put together this roundup of 50 eye-catching logo color schemes to help you find inspiration and understand the different color palettes that work well together.
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Regardless of if you’re starting a new company and in need of a logo, looking to rebrand or simply looking for color scheme inspiration, we’ve got you covered.
How to Choose Your Logo Color Scheme
Before we dive into the 50 logo color schemes we’ve gathered, let’s talk about how you can choose the perfect color scheme for your new logo.
Different colors mean different things, and it’s good to have an idea of what color schemes are often used in your industry.
Even if you’re rebranding, trying a new color scheme might be the way to go if you’re looking to change your company’s image.
Here are a few tips when it comes to finding the perfect logo color scheme.
Understand your brand voice.
What kind of message do you want to convey with your brand voice? Is your company friendly and relatable? Informative and authoritative? Sassy and bold?
Knowing how you plan to direct your messaging can be a big factor in choosing brand colors that help to convey that brand voice and personality.
For example, yellow can convey friendliness and optimism while blue can convey trust and intelligence. A less serious brand would incorporate yellow into their brand colors, while more serious companies like health insurance and financial institutions would use blue.
Analyze your competition.
Paying attention to the color schemes that your competitors are using in their logos is a great way to gain a better understanding of the colors used in your industry.
This can also help you determine if it would be safer for you to use similar colors to blend in, or try something different to stand out.
Understand color psychology.
As I said earlier, colors mean things. They can have positive and negative connotations based on the tints and shades, and you don’t want to convey the wrong message in your logo.
Make sure you have a thorough understanding of color psychology before choosing your logo color scheme so that your brand emits the perfect message.
50 Eye-Catching Logo Color Schemes
Of course we had to include our own brightly colored logo in here! As a graphic design software, we wanted to bring as much color to the table as possible.
And while you won’t see all of these colors overwhelming you in our design dashboard—we tend to keep that very neutral with our dark blues—we love having these as secondary colors inside our logo to give us a pop of color and help us to stand out.
Lavender
Lavender, as a light hue of purple, is always regarded to be great in spring weddings. Have you ever thought that lavender in fall weddings? It will look more fresh. Check the following lavender wedding details for inspirations to use lavender for your fall wedding: White bride with lavender wedding bouquets, bridesmaids in lavender dresses , groom and groomsmen in grey suits with lavender ties and lavender corsages, neutral table linens, lavender centerpieces and lavender napkins…Click on the image below, you will see more inspirations!
November Mauve Wedding
Mauve is very popular for fall weddings. It can pair with something gold and gray. You must be inspired by the color palette such as white bride gown and mauve bridesmaid dresses , mauve and white wedding bouquets, groom and groomsmen in black suits with white and mauve corsages, mauve cupcakes, mauve place cards and mauve candles table decoration…To see more ideas, you just need to click on the image below!
Lavender + Navy
Mentioning lavender, the pale shade of purple, we always think of a vibe of romance. It is super flattering, incredibly versatile, and perfect as a wedding color. When it is paired with navy blue, your wedding will become romantic yet elegant. And A lavender and navy blue combo are ideal for a fall wedding. If your wedding in 2023 is planned to hold in the fall season, why not consider this color palette. From lavender bridesmaid dresses to navy blue men’s suits, from lavender wedding cake and macaroons to navy blue wedding table linen, from lavender wedding invitations to navy wedding shoes , every detail will make the color palette perfect!
Purple and Emerald Green
Although these two are darker colors, they can be fun to play around with, whether that’s adding emerald and purple accents such as cushions to a room with white furniture to create a traditional feel or purple chairs or rug against an emerald wall to direct focus to the purple.
Purple and red
For a royal treatment, a purple and red interior will spice up any room in your home. It creates a high-energy space as the colors bounce off from one another. They’re versatile, so you can combine them however you see fit.
Purple and purple
A monochromatic look is one of the easiest combinations to put together. Using different shades of purple together can make a room snazzy in a subtle way.
